Dr. Mayank Jindal (NET-Commerce, Ph.D) is an Assistant Professor, School of Business Management, C.S.J.M. University, Kanpur. He has published 18 research papers in CARE Listed / National / International peer-review journals, 2 research papers in edited books and 9 research papers have been presented in National and International conferences/seminars. He is an auther / editor of 3 published books with ISBN. He has completed a Doctorate from the Commerce department of Kumaun University on the topic related to Finance, Marketing and rural banking structure. 6 workshops/FDPs and 5 other seminars also have been attended by him and he has a good first-class academic record in bachelors and masters. He has 3 years of industry accounting experience and 2 years of teaching experience.