ACADEMIC QUALIFICATIONS  M.B.A. (I.T.), Ph.D. AREA(S) OF SPECIALISATION  Operation Research, Statistics, Production Management, Information Technology. RESEARCH INTERESTS  Supply Chain Management, E-Commerce, Digital Marketing. TEACHING AREAS  Quantitative Techniques, Business Maths, Statistics, Operation Research, Production and Operation Management. RESEARCH & ACADEMIC CONTRIBUTIONS

Research Publications	10
Scopus/WoS Indexed Publications	02
Books / Book Chapters	01 / 03
Research Projects	00
Conference Presentations	05
Ph.D. Scholars Supervised / Awarded	00 / 00

SELECTED ACADEMIC HIGHLIGHTS • Paper titled “Effectiveness of Integrated Marketing Communication (IMC) in  Building Brand Loyalty” published in Scopus Indexed Journal International Journal of Environmental Sciences, ISSN; 2229-7359  ACADEMIC & ADMINISTRATIVE RESPONSIBILITIES Member Discipline and Examination committee . CONNECT Official/Provided Email: sudhirverma@csjmu.ac.in