ACADEMIC & PROFESSIONAL PROFILE ACADEMIC QUALIFICATIONS: Ph.D.; NTA UGC-NET; M.Com (Gold Medalist); B.Com (Gold Medalist) AREA(S) OF SPECIALISATION: Marketing Management, Human Resource Management, Entrepreneurship RESEARCH INTERESTS: Consumer Behavior and Marketing Management TEACHING AREAS: Marketing Management, Human Resource Management, Consumer Behavior, Entrepreneurship, Strategic Management RESEARCH & ACADEMIC CONTRIBUTIONS

Research Publications	11
Scopus / WoS Indexed Publications	04
Books / Book Chapters	03 Book Chapter, 03 edited book
Research Projects	01
Conference Presentation	05

SELECTED ACADEMIC HIGHLIGHTS

• Quality research papers published in Q1 Scopus Indexed Journals
• One CV Raman Research Project

ACADEMIC & ADMINISTRATIVE RESPONSIBILITIES Research Coordinator at School of Business Management CONNECT Official/Provided Email: pallavimishra@csjmu.ac.in